SEO Consulting
SEO Consulting Services
I hand you the map and teach your own team to run it, so nobody needs me on the account later.
SEO Consulting Services Start With Your ZIP
That means I hand your team the audit and a written plan to run it. Give me your ZIP and I'll tell you what that plan would cover.
On this page
What it means
What SEO Consulting Services Hand You
Your own team gets the audit and the plan to run it.
- I fit a team that can already execute but has never had the strategy tying it together.
- I write the plan on paper, never a slide deck nobody turns into tasks.
- You keep running it after I leave. No retainer required.
- I most often find two pages on the same site quietly competing for one keyword.
On the first call I ask who on your team can name the page meant to rank for your most important search term, and usually nobody can.
What's included
What's Included
Here's the shape of the engagement, the same seven pieces every time.
The Audit, From Your Real Data
I pull a full technical and content audit from your actual Search Console data and a live site crawl, what's indexed, what's ranking, what's broken. I hand you the findings, and I don't act on them for you. Acting stays your call, or your team's.
Keyword-To-Page Architecture
You get one search term per page, so your pages stop competing with each other.
A Written, Prioritized Plan
I write the plan so your team can still follow it months later.
Direct Teaching, Not a Handoff PDF
Live sessions run for whoever executes the plan, your marketer or developer.
Keyword-Conflict Resolution
Two pages competing for one term get split. One keeps it, while the other gets rebuilt to own something else.
Quarterly Check-Ins (Optional)
I come back to review what got built against the plan. So I adjust for what changed in the market or the algorithm, as I've adjusted plans for clients since 1998.
A Monthly-Report Template Your Team Keeps
A report template gets handed over, what to track and where to find it.
The process
How I Deliver It, Step by Step
Audit comes first, then the plan.
Here's the order this runs in, start to finish, the same order I've used for years.
- I build a full audit from your own Search Console data and a crawl of the live site, never a guess.
- I build the keyword-to-page architecture so no two pages on your site compete for the same ranking.
- I write the prioritized plan in the order it should run, naming the reasoning for every item.
- I run direct training sessions with whoever's going to do the work, your team or your existing agency.
- I work through the first few pieces with you, so the handoff is more than theory.
- I check back in quarterly, if you want it, to review what got built and adjust for what changed.
- I hand over the reporting template so your team can track progress long after the engagement ends.
Where this differs
SEO Consulting Services vs. Done-For-You SEO — and What I Don't Do
Same engagement, whichever way you searched for it. Here's exactly where the line sits against a bigger, done-for-you engagement, and where I stop inside this one.
The Map, Not the Hands
The plan gets handed off, along with the audit and the architecture behind it. Pages and links stay outside this work.
Not the Same as Hiring an SEO Consulting Agency Team
One consultant handles every call here, the plan and the teaching. Technical SEO services covers the hands-on version.
No Guaranteed Rankings
Google's algorithm answers to nobody, so no plan can promise a rank. A sound audit and a solid architecture come with the engagement.
Not the Same as a Standalone SEO Audit
The audit is the first step here, never the whole engagement. If all you want is the paid deep-dive report on its own, SEO audit services covers just that piece.
No Bought Links Recommended in the Plan
I write only white-hat link building into the plan, because a bought link can leave your team with a penalty to inherit.
No Client Names, No Invented Numbers, Prices Quoted per Engagement
No names get published here, and no invented number gets called a case study. Pricing comes once the site and the plan are seen firsthand.
Who this is for
Who This Is for, and What Changes Either Way
This work fits a business with a team or a developer already in place, just missing the strategy tying it together.
- Week one is a Search Console pull and a live crawl, before I say a word about strategy.
- It pairs well with content marketing and email marketing once the architecture's set.
- A strategy nobody executes lands, in my experience, exactly the same as having none.
- I'll say so plainly if I don't think your team can execute the fix list.
By the end of week one you'll have the full list of what's broken and a first look at which pages are quietly competing with each other. That cuts both ways. If the audit shows your team doesn't have the time or depth to execute, I'll tell you before handing over a plan I already suspect won't get touched. Other engagements confirm the opposite. The team already had everything it needed, and the missing piece was just the plan itself.
| If the plan... | What changes |
|---|---|
| ...gets followed | Your team stops guessing which page is supposed to rank for what, and the pages stop competing with each other. |
| ...sits in a drive folder | Nothing changes. I've seen a plan nobody executes land right back where no plan at all would have. |
I've been auditing and rebuilding site architecture since 1998, first mine, then other people's. A plan with a named owner compounds. One with no owner dies quietly, usually within a quarter. Google's own SEO Starter Guide covers a lot of the same fundamentals I teach in these sessions.
Here’s what I build for you.
Audit
See what's happening today
Build
Do the work that moves the number
Prove
Show the data, not promises
A few things I build:
- Local SEO
- National SEO
- International SEO
- Content Marketing
- Lead Generation
- Technical SEO
- On-Page SEO
- Off-Page SEO
- Link Building
- Social Media Management
- Brand Identity & Voice
- For Farms
- SEO Services
- Email Marketing Services
- SEO Audit Services
- Reputation Management Services
- AI SEO Services
- Conversion Rate Optimization Services
- Content Writing Services
- Copywriting Services
- Enterprise SEO Services
- YouTube SEO Services
- Google Business Profile Optimization
- Digital Marketing Consulting
- Marketing Analytics Services
16 straight answers
Frequently Asked Questions
These only live on this page. If yours isn't here, ask me below.
What This Means, in Plain Terms
What Is SEO Consulting Services, in Plain Terms?
You get the audit, the architecture, the written plan, and the teaching, and your own team runs it after I've gone. So I'm the one telling you what's broken, what to fix first, and how, then training whoever's going to do the work.
What's the Difference Between SEO Consulting Services and Hiring a Part-Time SEO Consultant?
A part-time consultant advises by the month, while I give you the audit and a written plan your team can follow in six months, and you don't need a retainer.
Do I Need SEO Consulting If I Already Have an In-House Marketer?
Your in-house marketer can execute, and that's usually not the same thing as having someone who's mapped which page should rank for what, and why last quarter stalled. I fill that strategy gap. Your marketer keeps doing the work. They just stop guessing at the order to do it in.
Is SEO Consulting Worth It for a Small Business, or Only Larger Companies?
Your business, small or large, needs the architecture and the plan for the same reason. A small business sometimes needs it more, because there's no team to catch a mistake before it costs a quarter of traffic. The scope of the plan changes with size. What a plan is worth doesn't.
The Audit, the Architecture, and the Plan
Why Does SEO Consulting Services Start With an Audit Instead of the Architecture First?
Your architecture, built on a guess, gets built wrong, so I never start there. I pull your own Search Console data and crawl the live site first. So the keyword-to-page map I hand you afterward comes from what's happening, not from a guess I made looking in from outside.
What Is Keyword-To-Page Architecture, and Why Does It Matter?
I decide which page owns which search term, because without that map two of your pages end up splitting a ranking that belongs to one.
Show 10 more questions
How Long Does a Full SEO Consulting Engagement Typically Take?
It depends on how large the site is and how tangled its architecture is, so I give you a timeline after I've seen the audit.
Is the Plan Something My Team Executes, or Do You Make Any of the Fixes Yourself?
Your team, or your existing agency, executes the plan I build. Consulting means you run it, not me. I'll work through the first few pieces alongside your team in the training sessions, so the handoff is more than theory, but the ongoing execution stays yours.
The Teaching and the Handoff
Who Attends the Training Sessions?
Whoever's going to execute the plan attends, your in-house marketer, your developer, your existing agency's team, sometimes the owner directly. I'd rather train the people doing the work than present to a room that won't be the one implementing it.
What Happens If My Team Can't Execute Everything in the Plan Right Away?
Your team works down the list at its own pace, starting with whatever moves the number first, because I write the plan in priority order specifically so a slow start isn't a problem. Nothing about the plan expires. It's a document your team can still open and follow months later.
Do You Check Back in Once the Engagement Ends?
Your option to bring me back stays open: optional quarterly check-ins are part of what I offer, a return visit to review what got built against the plan and adjust for what's changed. It's not required to keep the plan working, but most teams find a second set of eyes worth having a few times a year.
Choosing Help and What to Expect
How Is SEO Consulting Services Different From Hiring Me for Full SEO Services?
Your team executes the plan here; on a full-service engagement, I run the whole system myself, the content, the technical fixes, the links, month after month. Some businesses start with consulting and decide later they'd rather hand me the execution too.
How Do I Choose the Right SEO Consultant?
Ask what data the plan will be built from before you sign anything. If the answer isn't your own Search Console coverage and an actual site crawl, be cautious. Ask whether training is included or just a handoff document, and ask who specifically will be doing the audit and teaching the sessions.
Can I Take the Plan to a Different Agency to Execute?
Your plan and the training that comes with it are built to be portable. It's your document, written for whoever's going to run with it, your in-house team, your current agency, or a new one you bring on afterward.
Will SEO Consulting Guarantee My Rankings Improve?
Execution decides the rank, and an algorithm nobody controls sits underneath it. A sound audit and a solid architecture are the promise.
Does SEO Consulting Work the Same Way for an E-Commerce Site as a Service Business?
I run the same audit and plan for both, but I start with category and product pages on an e-commerce site and location and service pages for a service business.
Want the thinking behind the work? Explore the marketing guides: the informational side of this service, in plain English.
Why Choose Me for This Work
I've opened sites where separate pages quietly competed for the same search term. I've done SEO and web design since 1998; here's the story.
What Clients Say
I don't have client reviews on this page yet; here's how I earn them.
What You Get
SEO consulting services cover the full audit and the architecture decisions. A written plan in the order you'll run it comes next, alongside the teaching your team needs to run it long-term. The internet marketing blog goes deeper on how that plan gets built.
If you want it straight from the source, see: SEO Starter Guide (Google Search Central).
Let's talk
Let's Talk
Hand me the last SEO report nobody explained to you, and here's how to reach me.
"Everyone is welcome. This is bigger than me."
From the Journal
Audits show up in the Journal, next to the architecture. The written plan and handing it off round things out. Start with whatever's keeping your own team from running with it yet.
Master
Internet Marketing Guide 2026: How Businesses Get Chosen
Internet marketing is every channel a business uses to get found, trusted, and chosen online in 2026: SEO, content, ads, funnels, and AI search.
Cornerstone
What Is Digital Marketing? The Whole Answer, in Plain English
What is digital marketing, in plain English: what it covers, what it costs, how long results take, and how the channels fit together.
Pillar
On-Page SEO: What You Control on Your Own Pages
On-page SEO is every ranking factor you can edit directly: titles, headings, content, links, and how to check each one yourself.